New Work All Play was an interactive light projected installation that captured the vibrant pulse of Manchester during MIF13. Between 26th June and 31st July 2013 it was alive with the rhythm of work and play, conjuring the spirit of the Festival through animation and filmed footage projected onto a large head structure.
Explore the site to find out more about this dynamic project.
The face of New Work All Play was a 5 ft installation; a three dimensional structure of complex planes, laser cut and built by hand over several days.
The static structure gained its dynamism from moving imagery projected on to the head and its surroundings. This imagery was constantly in flux, moving through Manchester International Festival event footage, specially created animated sections, and visions of Manchester culture and society.
The installation was captured 24 hours a day, 7 days a week for the duration of the Festival. It was live streamed to the website via webcam so as to reach a wide audience and invited you to play.
By interacting with our word game mechanic on the site, New Work All Play generated a bespoke job title unique to you and your entry. What's more, your interaction was then projected on to the live installation itself for you and all simultaneous site visitors to share the experience.
You could see the installation in situ through a special viewing window, and interact with it live using your mobile device.
It was located at Faulkner House, Faulkner Street, Manchester, M1 4DY.
They say all work and no play makes Jack a dull boy. Well we think you need both in equal measure, that's why Bruntwood invest in creativity to make new and exciting things happen in our cities.
Our sponsorship of Manchester International Festival does just that, helping to bring world premières and original work across the spectrum of arts and popular culture to Manchester.
This year we're celebrating our continued support as key sponsor and engaging audiences through New Work All Play, a snapshot of life at work and play.